Discovery
Understand narrative constraints. Map the audience, the systems, and the technical envelope before a single pixel.
- 01Brief intake & strategic call
- 02Audience + competitive landscape audit
- 03Content + technical inventory
- 04Information architecture sketch
- 05Success metrics + KPI agreement
Deliverables
- · Discovery deck (PDF)
- · Sitemap + content matrix
- · Tone-of-voice notes
Tools
- Figma · FigJam
- Notion
- Linear
- Loom
Phase 1 of 4